May 13, 2024  
2018-2019 Catalog 
    
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2018-2019 Catalog [ARCHIVED CATALOG]

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MRKG 1302 - Principles of Retailing

Semester Hours: 3 Lecture Hours: 3 Laboratory Hours: 0
Introduction to the retailing environment, types of retailers, current trends, the employment of retailing techniques, and factors that influence retailing.


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